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Key Workplace Safety Trends Into 2021

Key Workplace Safety Trends Into 2021

by &Marketing | Jan 12, 2021 | Icon Investment Partner, Rahul Kapur

Icon Investment Partner | Rahul Kapur Key Workplace Safety Trends Into 2021 Written By &Marketing On January 12, 2021 HOW THE COVIDVIRUS WILL CHANGE SAFETY AND PPE? Safety and PPE have been at the forefront for governments, health care systems and C-suites across...
Key Workplace Safety Trends Into 2021

Safety & Personal Protective Equipment – Post-Pandemic

by Rahul Kapur | Aug 13, 2020 | COVID Marketing, Icon Investment Partner, Rahul Kapur

COVID Marketing | Icon Investment Partner | Rahul Kapur Safety & Personal Protective Equipment – Post-Pandemic Written By Rahul Kapur On August 13, 2020 HOW THE COVIDVIRUS WILL CHANGE SAFETY AND PPE? Safety and PPE have been at the forefront for...

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    Google is Phasing Out the Broad Match Modifier Match Type

    Google’s roller coaster ride is at it again! In early February, advertisers opened their email only to be surprised with Google’s latest update. In a bold move, Google Ads is removing one of the most popular keyword match types. Starting now, Google will begin...
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    10 Things to Add to Your 2021 Content Marketing Strategy

    Content marketing is one of the most effective ways to build brand awareness, gain trust and traffic, and convert new customers. If you aren’t leveraging this tactic in 2021, it’s time to rethink your marketing approach and see where you can incorporate content. We’re...
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    6 Ways to Tell Your Sales Training is Stale

    We have learned many times over the years that the collaboration between sales and marketing is critical. When it’s working, communication is strong and results are aligned. When it’s not, fingers are pointed, blame is cast, and the business suffers. With that in...
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    Google is Phasing Out the Broad Match Modifier Match Type

    Google’s roller coaster ride is at it again! In early February, advertisers opened their email only to be surprised with Google’s latest update. In a bold move, Google Ads is removing one of the most popular keyword match types. Starting now, Google will begin gradually including broad modified match (BMM) type behavior into their new version of phrase match. By July 2021, Google will have finished phasing out the use of the broad match modifier match type, and they will act solely as the new...
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    How a Solopreneur Broke Through the Marketing Noise With &Marketing U

    As a seasoned career and executive coach who launched his own operation after 25 years at Johnson & Johnson, Ken Sher understands the dilemma well. After deciding to leverage his expert coaching and leadership skills to help people find their next job opportunity, Ken realized he needed to sharpen his marketing skills to grow his business. Like so many solopreneurs, Ken struggled to find enough time in his day to keep up with the ever-changing digital marketing trends and tools. He...
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