Business & Marketing Strategy | Insights Safety & Personal Protective Equipment – Post-Pandemic Written By andmarketing On August 13, 2020 HOW THE COVIDVIRUS WILL CHANGE SAFETY AND PPE? Safety and PPE have been at the forefront for governments, health...
Business & Marketing Strategy | Insights Rethinking & Resetting Your Business Strategy: How Mid-Market Companies Can Emerge Stronger Post-Pandemic Written By andmarketing On August 7, 2020 As the world emerges from the pandemic with unprecedented change,...
Business & Marketing Strategy | Insights Restructuring Disrupted Supply Chains: How Mid-Market Companies Can Emerge Stronger Post-Pandemic Written By andmarketing On August 6, 2020 Welcome to part four of a five-part series of articles on “Emerging Stronger...
Business & Marketing Strategy | Insights Reviving Relationships With Employees: How Mid -Market Companies Can Emerge Stronger Post-Pandemic Written By andmarketing On July 10, 2020 A company cannot have excellent customer satisfaction without having excellent...
Business & Marketing Strategy | Insights Redefining Customer Relationships: How Mid-Market Companies Can Emerge Stronger Post-Pandemic Written By andmarketing On July 8, 2020 Introduction Welcome to part two of a five-part series of articles on “Emerging Stronger...
Case Study: Using Webinar Marketing To Drive Sales A recent MarketingProfs article quantified the impact of COVID-19 on marketing budgets: 88% of marketers expect to decrease investment in in-person events & conferences with a corresponding increase in virtual...
HOW THE COVIDVIRUS WILL CHANGE SAFETY AND PPE? Safety and PPE have been at the forefront for governments, health care systems and C-suites across the world. Wearing masks to significantly reduce the spread of COVID-19 has been highly recommend and even mandated. For your own personal protection gloves, hand sanitizers, using cleaning wipes and regular hand washing are essential. Occupational Safety and PPE will continue to be critical as the economy starts to open. A major discontinuity,...
&Marketing recently helped an established company craft the logo and brand identity for a new, separate endeavor using Storytelling & Branding. Business Challenge Summary &Marketing’s client, Freya Systems, is developing a new brand called Allvaldi as a launching pad for a product strategy separate from their base business. Allvaldi will commercialize web and mobile applications initially focused on the inspection and maintenance space for pipelines, infrastructure, and aviation,...
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