Improve Your Online Presence: LinkedIn Optimization Guide

Improve Your Online Presence: LinkedIn Optimization Guide

Improve Your Online Presence: LinkedIn Optimization Guide

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With 500+ million global business users, LinkedIn has changed the landscape for personal and business communication. The old mentality used to be that LinkedIn’s use was limited to job seeking; today, LinkedIn is one of the best ways to interact and share information with cross-industry professionals.  Still, scores of professionals don’t have profiles set up, and many existing profiles are substandard, missing out on an opportunity to portray a professional in the best possible light.

The team at &Marketing knows the importance of LinkedIn and is excited to share tips to improve your online presence and help your company connect with an online community. In this one-page optimization guide, &Marketing identifies key areas of the LinkedIn profile and shares 12 quick tips on improving your profile. After reading, you’ll understand:

  • The value of an updated LinkedIn profile to you and your company
  • How to create an authentic and influential LinkedIn profile
  • Key areas to improve and optimize your LinkedIn
  • & more!


Looking for additional tips on better communicating with other business professionals? We can help. &Marketing combines the power of strategy and execution to help deliver engaging content and share information with an online audience.

About &Marketing

In today’s fast paced world, many growing businesses are struggling to modernize their marketing approaches because either they don’t have the expertise or the bandwidth to do it themselves.

&Marketing provides seasoned marketing strategy professionals and a nimble execution team to help our clients achieve their goals. Our unique partnership model allows us to augment our client’s existing teams or outsource the entire marketing function in an affordable, flexible, and transparent way.