
Sydney Thomas | Marketing Director
Business Intelligence & Analytics
Marketing Director Sydney Thomas helps clients create, implement, and optimize campaigns in their Google Ads and Microsoft Advertising accounts. While ensuring that clients are getting the most out of their pay-per-click accounts, she also supports creating websites to improve SEO and supports paid social network advertising on Facebook and LinkedIn.
With over 9 years of experience managing large advertising accounts, Sydney brings a wealth of knowledge in online marketing and analytics. Sydney graduated from Indiana University, Bloomington with a Bachelor of Arts, and then acquired multiple teaching credentials before moving into the marketing field.
&’S INSIGHTS
Recent Articles by Sydney
Marketing Lead Generation: Low-Budget Ways to Get Qualified Leads
When times get tough and budgets are tight, growing...
New Google SERP Features: What You Need to Know
On September 29, 2021 Google announced major updates to...
Webinar: 2022 Planning: How to Develop a Strategy that Aligns with your Business Goals
It’s often been said that failing to plan is planning to...
Google is Phasing Out the Broad Match Modifier Match Type
Google’s roller coaster ride is at it again! In early...
Webinar Recap: 10 Ways Solo Marketers Can Jumpstart their 2021 Marketing
With the end of the year quickly approaching, it’s time to...
How to Improve Your Google Search Ranking in 5 Simple Steps
Search engine optimization is an essential aspect of...
What You Need to Know About the New Google Analytics 4
Google recently released Google Analytics 4 (GA4), the...
Do Reviews Affect Local SEO?
Do reviews help drive traffic to your site and increase...
Are You Unknowingly Wasting Money on Google Ads?
Did you know companies waste thousands of dollars a year...
Content Marketing ROI: Are You Missing Out on Low-Cost Leads?
Have you or your colleagues ever doubted content marketing...
Three Ways to Monitor & Maintain Your Paid Search Account for Maximum Results
These days, all the kids are using Paid Search, especially...
How We Used Business Intelligence to Save up to 33% on A Google Ads Budget for One of Our Clients in 30 Minutes
You may have heard the buzz words, read the blogs, or even...
Looking Under the Hood: Why Marketing Transparency is Key to Small Business Growth
During this unprecedented time, almost every business is...
Keep Calm And Market On: 3 Marketing Tactics To Do During A Crisis
In the midst of the corona-virus pandemic, companies— as...
How NPS Can Collect Valuable Insight For Businesses Of All Sizes
What is NPS, and why is it important? NPS. It’s an...