Posts tagged company values
When to Say Yes or No to a Media Request

Getting an interview request can be exciting, especially if you’re an up-and-coming brand trying to build exposure. When the invite comes in, you feel like you’ve finally caught that big break and your hard work has generated some much-deserved interest. All press is good press, right? Wrong. Not all media should be treated equally, because not all media will be right for your brand.

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