&Marketing
Covid Marketing Resources
6 Ways to Sharpen Your Brand Identity
When your brand is battling for a seat at the table your ideal customer or client sits at, the question really comes down to how sharp your sword is. Your brand identity is the essence of who you are as a business, and in turn, how you above all other competitors stand out to connect with your ideal target audience. Here are 6 ways you can sharpen your brand identity and win that seat every...
COVID Marketing Resources
Webinar: How to Digitize Your Business Post-Pandemic – With Rajat Kapur, Erica Quigley, and Bob Pozesky
How is your business plan adjusting post-pandemic? If you...
Fortune Favors the Prepared: How Mid-Market Companies Can Emerge Stronger Post-Pandemic
This article is the first of a series in collaboration...
Webinar Recap: Coping With Coronavirus: Mental Health, Remote Work Challenges, and Leading Through Uncertainty
The world is in the midst of an unprecedented situation...
How Small & Medium-Sized Businesses Can Survive and Thrive in The Post-Coronavirus Environment
Introduction It goes without saying that businesses around...
The Do’s and Dont’s of Brand Communication During a Major Crisis
With the gravity of what’s going on in the world related...
Webinar Recap: How to Build Relationships on LinkedIn During Quarantine – With Brynne Tillman & Rajat Kapur
LinkedIn has always been a powerful source for networking,...
&Marketing’s Official “Work From Home” Survival Guide
I was 25 years old on 9/11/2001, living in the Outer...
Keep Calm And Market On: 3 Marketing Tactics To Do During A Crisis
In the midst of the corona-virus pandemic, companies— as...
